Our paper for London Business Schools Pre Masters Campaign is now in issue 18 of Advertising Works, you can view the paper here:

Last year we collected an IPA Effectiveness Award.
This year we bagged an ISO 9001* accreditation.
And it’s only February.
So we must be doing SOMETHING right…
ISO 9001 is very big news to a creative agency.
For one, there aren’t many agencies out there with ISO 9001.
For two, it means you can RELAX.
Your projects are in SAFE HANDS.
Our processes have been given a top-to-toe inspection.
By important people from the British Standards Institute.
It doesn’t stop us from being CREATIVE.
In fact, it frees us to focus on what we do best.
Dreaming up and delivering the very best THINKING, within BUDGET and TIMEFRAMES.
The ISO people call it Quality Management.
We call it Doing The Right Thing. Always. Forever. And a Day.
So now you get the BEST of both worlds.
Fabulous ideas from highly ordered, O.C.D. clean freaks.
How lovely is that?
*About ISO9001:2008
Every organisation would like to improve the way it operates, whether that means increasing market share, driving down costs, managing risk more effectively or improving customer satisfaction. A quality management system gives you the framework you need to monitor and improve performance in any area you choose.
ISO 9001 is by far the world’s most established quality framework, currently being used by over ¾ million organisations in 161 countries, and sets the standard not only for quality management systems, but management systems in general.
It helps all kinds of organisations to succeed through improved customer satisfaction, staff motivation and continual improvement.
Today we were awarded an Outstanding Achievement for excellence in the design, development and implementation of the Serious Digital Ideas Website from the 2009 IMA (Interactive Media Awards).
We’re focused on delivering high standards to the web and this award confirms again that our Digital Ideas website has met and surpassed the judging criteria, including design, usability, innovation in technical features, standards compliance and content – great news!
You can check out our Award Gallery to see our previous entry last year along with our latest entry here.

We seem to be missing Scott, Anna and Chris here...
On Sunday we took part in the Great South Run for our chosen charity, The Royal Marsden Cancer Campaign – we’d all put in the training and we all made it, so it must have paid off.
10 miles is a pretty tough run but we all had a fantastic time and really enjoyed ourselves, perhaps foolishly we are now planning our next challenge!
We do have a group justgiving account so if anyone would like to donate to this very worthy charity and give us some more motivation to enter more events you can find us here: http://www.justgiving.com/seriousideas/
The IPA Effectiveness Awards have released the names of the creative agencies vying for the 2009 awards and we are one of them! We entered a 3,000 word case study on a campaign we did with London Business School based around social online marketing and advertising.
Anyway if you want to see more look up Perpetual Marketing Model on this website to see how you do it.
The shortlist for the awards gets announced in September, so fingers crossed.
Scott