We are all aware of the global phenomenon of Twitter but we can now use Twiiter locally with their new opt-in geolocation feature.

Eh? English please!

OK, so what does that mean. Basically Twitter are putting the finishing touches to a new feature which allows you to add Latitude and Longitude information to your tweets – and I’m sure very soon GPS enabled handheld/mobile devices will allow you to do this automatically. This means that you will have the ability to not only read tweets from people you are following but you could also read tweets from people in your local area – that means your community, city, the conference you are attending, the bar you at and so on.

This takes local marketing to a whole new level – imagine if you could send mini marketing messages randomly out into your local community and only people in your area (or who are following you) will pick it up – oooh I feel the possibilities beginning to emerge!!

You can read more info about it here: http://blog.twitter.com/2009/08/location-location-location.html

Oh – one thing you ought to remember is that you should not enable this feature if you are tweeting in an area where you should not be – say no more!!