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The Chartered Institute of Marketing

BACKGROUND

CIM Academy is the commercial, residential arm of The Chartered Institute of Marketing.
 

BRIEF

Their people asked us to refresh the Academy’s identity, design new collateral and build a content-managed website. Our primary challenge was to develop messaging and imagery that inspired and resonated with busy, young marketing professionals.
 

SOLUTION

The insight, ‘Time To Shine’ captured a certain spirit of ambition and became our lead message.
 

RESULTS

We liked the idea. So did CIM Academy. So we spread the word – over all marketing materials.

Case Studies

From our Seriously Digital Blog

Junior Account Manager required Immediately

2nd 09 2011
JAM Job Description Serious are looking for a Junior Account Manager (who will become an AM within 6 months). Serious want someone who is willing to develop an in-depth understanding of a client’s marketplace, their business and their objectives ...
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FREELANCE CREATIVE REQUIRED

13th 12 2010
FREELANCE DESIGNER (FREELANCE/TEMP TO PERM) YOU Jolly good designer person who’s visually fresh, slick, quick and able to handle big projects, concepts and think off and online. Fl...
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Advertising works

5th 02 2010
Advertising works features Pre Masters paper
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